Technology that needs explaining, communicated clearly and understood internationally.

Starting point

Mechanical engineering is hard to explain in two sentences, and the clients are not only in German-speaking countries. On top of that came a balancing act in the presentation: show technical competence without being dull, but also without the playful look of a small trade business.

What we built

• Design refresh that puts the services more clearly up front and holds the balance between technical and approachable.
• Bilingual structure in German and English, so enquiries do not fail on language.
• Ongoing SEO support, for the English version too.

Result

A site the managing director describes as competent and innovative. Enquiries now come in from all over Europe.